Kevin the Carrot's new Christmas advert is a hilarious Coca-Cola rip-off

8 November 2018, 10:22 | Updated: 14 November 2018, 11:54

By Tom Eames

Holidays are coming, holidays are... oh wait.

Aldi's plucky little carrot is back for a brand new Christmas advert for 2018!

Some might say that Christmas hasn't truly begun until you've seen the iconic Coca-Cola festive advert, with its travelling red truck and the 'holidays are coming' jingle.

Kevin the Carrot
Picture: Aldi

Many of us thought we were seeing that ad for the first time this weekend, only to be met with a familiar orange vegetable.

Aldi's Kevin the Carrot character returned for a third time, showing him driving an orange truck lit up in fairy lights, with the music proudly blaring: “Kevin is coming”, before he finds himself in a tricky Italian Job-style predicament on the edge of a cliff.

Hang on Kev, we've got an idea...

Aldi later responded to comments about its similarity to the famous Coca-Cola ads, tweeting: “Our parody Christmas advertising campaigns are famous for capturing the anticipation of the season.

“This year is no exception using our trademark sense of humour and well-loved character, #KevinTheCarrot to capture the magic of families prepping for Christmas.”

Meanwhile, a second advert shows Kevin go up against the 'evil' Pascal the Parsnip, complete with a voiceover from Jim Broadbent:

There have also been Christmas adverts for Heathrow (the return of the bears), and Boots (showcasing the special bond between mothers and daughters) among others.

John Lewis, Sainsbury's and Marks & Spencer are expected to launch their festive adverts in the coming week.